Programme Outlines

For details of programme outlines, kindly contact our authorized learning centres for details. The following shows the outlines for some of our most welcomed programmes:

 

DBA

 

The Doctor of Business Administration (DBA) program is offered as a track under the Ph.D. degree. The DBA program aims to integrate the theory and practice of business with the context of current issues that the business world faces. The DBA is a professional doctorate that emphasizes the application of theory to actual business issues. The DBA program will help candidates develop proficiency in applied research by improving their methodological and analytical skills. Participants who successfully complete the program will be equipped for high-level positions in numerous corporations.

 

DBA 801 Change Leadership

DBA 802 Organizational Research Methods

DBA 803 Corporate Finance

DBA 804 International Business

DBA 805 Supply Chain Strategy

DBA 806 Entrepreneurship

DBA 807 Strategic Management

DBA 808 Accounting Research & Analysis

DBA 809 Project

 

MBA

 

Designed for today’s business executives with years of work experience. Online discussion, analysis and implementation are the main approaches from a strategic viewpoint.

 

MBA 701 Principles of Management Practices
MBA 702 Managerial Economics
MBA 703 Global Operations and Total Quality Management
MBA 704 Strategic Marketing
MBA 705 Business Strategy and Management
MBA 706 Managing Organisation and Human Resources
MBA 707 Exhibition and Convention Management
MBA 708 Financial Budgeting and Investment

 

 

*Elective Modules for "Mobile Commerce":
MBA 730 Advanced Mobile Commerce Development
MBA 731 Advanced Mobile Commerce Application
MBA 732 Advanced Digital Commerce Transactions
MBA 733 Advanced E-platform Study

 

*Elective Modules for "Casino & Shopping Mall Management":
MBA 740 Advanced Casino Marketing
MBA 741 Advanced Casino Staffing
MBA 742 Advanced Study for Shopping Mall Security
MBA 743 Advanced Study for Customer Satisfaction in Shopping Mall

 

MSC Mobile & Satellite Communications

 

MSC 701 Digital Communications

MSC 702 Fundamentals of Mobile Communications

MSC 703 Advanced Mobile Communications Systems

MSC 704 Satellite Communications Fundamentals

MSC 705 Advanced Satellite Communications Systems

MSC 706 Advanced Signal Processing

MSC 707 Data and Internet Networking

MSC 708 Project

 

BBA (Top-up)

 

The management major is for goal-oriented leaders. Management majors learn how to utilize human and financial resources to accomplish organizational goals. The management curriculum combines theory with application, focusing largely on problem solving, case studies, and small group projects. Upon completion of the major, students will be ready to serve in management positions in international companies, small businesses, or set off on their own entrepreneurial venture. Students interested in management should possess strong quantitative skills, enjoy problem solving, and have a genuine passion for leadership and working with people. Management graduates often pursue graduate degrees in business, law, real estate, and entrepreneurship.

 

BBA 501 Organisational Behaviour (with Managing Human Resources)
BBA 502 Introduction to Business System (with Strategic Management)
BBA 503 Financial Management
BBA 504 Entrepreneurship and SME
BBA 505 Operational Management
BBA 506 Marketing: Theory and Practice
BBA 507 Managerial Skills at Work (with Leadership Development)
BBA 508 Information Systems Management

 

 

*Elective Modules for "Mobile Commerce":

BBA 530 Mobile Commerce Development
BBA 531 Mobile Commerce Application
BBA 532 Digital Commerce Transactions
BBA 533 E-platform
*Elective Modules for "Casino & Shopping Mall Management":
BBA 540 Casino Marketing
BBA 541 Casino Staffing
BBA 542 Shopping Mall Security
BBA 543 Customer Satisfaction in Shopping Mall
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Bachelor of Science in Construction Engineering Management
IUBS Course Syllabus_BScCEM.pdf
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Bachelor of Science in Mechatronic Engineering
IUBS Course Syllabus_BScME.pdf
Adobe Acrobat Document 274.8 KB
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Master of Project Management
IUBS Course Syllabus_MPM.pdf
Adobe Acrobat Document 257.9 KB
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Master of Science in Construction Engineering Management
IUBS Course Syllabus_MScCEM.pdf
Adobe Acrobat Document 258.3 KB
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Master of Media and Technology
IUBS Course Syllabus_Master of Media and
Adobe Acrobat Document 304.4 KB
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Doctor of Media and Technology
IUBS Course Syllabus_Doctor of Media and
Adobe Acrobat Document 294.4 KB